Nevada County Grown Marketing Conference Survey
Question
Response
Please check all the sales outlets you currently use.
Direct On-farm Sales
Farmers' Markets
Community Supported Agriculture
Wholesale
Retail Store
Restaurant
Web site sales
Other
What is your primary marketing outlet?
On site sales
Farmers' Markets
Retail Grocery
Wholesale
CSA
Web site sales
Restaurant
From the following list, choose which types of marketing assistance would be the most beneficial to you, and place them in the order of importance (number 1 being the most improtant). Value-added product development and placement
Seasonal promotion
Develop additional market outlets
Distribution
Planning production based on market demand
What is the biggest marketing need or information that the February 28th conference could provide?
Do you do any co-marketing? Co-marketing could be passing out other people's marketing information or selling other peoples's products.
Yes
No
What do you see are the main strengths of your farm or ranch? Please check all that apply.
Proximity to market
Quality of product
Ability to expand production
Diversity of production
People who work in the business
Marketing
Production Skills
Other
Do you know a potential buyer of agricultural products who could be invited to the Nevada County Grown Marketing Conference to meet other growers and talk about their product needs?
Yes
No
If you answered yes to the previous question, please provide names and contact information.
Would you be willing to bring samples of your marketing materials to the February 28th conference to share with others?
Yes
No
Would a panel workshop of producers, successfully marketing their products through one of the following marketing outlets listed below, be of interest to you? On-farm sales, Farmers' Markets, Community Supported Agriculture, Wholesale, Retail.
Yes
No
The Nevada County Farm Guide will need a bigger pool of potential advertisers. Would you share below some businesses you can contact directly or that the Farm Guide committee can contact for advertising?
What is your main harvest/post harvest handling issue?
Labor
Packing/Processing
Storage
Distribution
What is your main labor issue?
Labor availability
Labor affordability
Retaining labor
Training/Skill development
Housing for Labor
What is your main meat issue related to post harvest handling?
USDA inspected harvest and processing proximity
Getting a USDA label
Transportation
What is your main packing issue?
Cost & availability of packing materials
Packing equipment
Packing shed/facility
What is your main storage issue?
Locating existing storage facilities
Locating storage space for rent
Storage temperatures
Storage suitable for mixed products
How are you currently distributing?
You deliver
Contract delivery
Broker
Other
What is your main value-added processing need?
Locating a certified kitchen
Value-added product development
Locating a contract processor provider
Dealing with processing regulations
